Why do most Q&A’s at conferences suck? Because they’re not properly run, says Lavin speaker Misha Glouberman. The Q&A is the only real factor that differentiates a live talk from a taped one, and as such, it is an extremely vital part of any talk, speech, or conference. How does Glouberman improve the Q&A sessions at his legendary speaking series? By providing the audience with guidelines for what makes a good question, encouraging curiosity, and discouraging grandstanding. “It’s not really hard to make [a Q&A] run well,” says Glouberman, “but you have to think about it.”

Sad news: Borders announced today that it’s closing all of its bookstores. Here’s an old interview with Chuck Klosterman that takes place in an actual Borders—a fact that Klosterman alludes to right away.